From Snickers’ You’re Not You When You’re Hungry 2010 spot with Betty White to Wendy’s Where’s the Beef 1984 spot, Super Bowl commercials are known to be the funniest of all time. So why aren’t ...

Let me start with a simple question — when was the last time you deliberately clicked a banner ad? And if you remember that occasion, what brand or product was it for? Take your time, I have all day.

Are you a print subscriber? Activate your account. By Garett Sloane - 45 min 36 sec ago By Parker Herren - 1 hour 5 min ago By Ad Age Studio 30 - 3 hours 3 min ago By Ad Age and Creativity Staff - 3 ...

Are you a print subscriber? Activate your account. By Garett Sloane - 45 min 36 sec ago By Parker Herren - 1 hour 5 min ago By Ad Age Studio 30 - 3 hours 3 min ago By Ad Age and Creativity Staff - 3 ...

Beer ads try to be funny, but a regulatory group has determined that Molson Coors went too far with a recent ad that compares rivals’ light beer to water. The National Advertising Division, which is ...

If businesses want to convert Super Bowl ads into spending, they need to be funnier. More than half–67 percent–of consumers measure how much they like a commercial by its level of humor, according to ...

Did you hear the one about a funny ad winning at Cannes? Neither did we. In fact, during last week’s virtual Cannes Lions festival, only one obviously humorous ad took home a key prize. This was the ...