EXCLUSIVE: Sens. Marsha Blackburn, R-Tenn., and Maria Cantwell, D-Wash., plan to go to bat for college athletes to help secure their futures by investing their name, image and likeness (NIL) earnings.

COLLEGE STATION — Here in the NIL era, where players can hold out simply for the highest bidder, it’s refreshing to learn that many parents and recruits still base decisions on fit rather than ...

The U.S. House of Representatives is scheduled to vote Monday, Dec. 1 on a bipartisan bill to allow the NCAA, and potentially the newly formed College Sports Commission, to create and enforce national ...

HIGHLAND HEIGHTS, Ky. — When Norse fans watch or attend a Northern Kentucky University sporting event, OneHolland Group wants their beverage of choice to be “Norse Up.” In early November, OneHolland, ...

Penn men’s basketball is utilizing a “collective” that allows individuals to contribute funds to the program’s players through legitimate name, image, and likeness opportunities and encouraging alumni ...

(WJW) – A Michigan woman is celebrating a windfall of cash thanks to the help of artificial intelligence. According to a media release, the 45-year-old Wyandotte woman won a $100,000 Powerball prize ...

A Michigan woman’s decision to let artificial intelligence (AI) pick her lottery numbers has paid off in a big way. Tammy Carvey, 45, of Wyandotte, won a Powerball jackpot of $100,000 and says ChatGPT ...

How much can one of the most hyped athletes in college sports lose after a dramatic upset loss to an unranked team? Over $1 million, apparently. Now let's be clear. Texas Longhorns quarterback Arch ...

Drake Powell has his own pasta. The Town Hall Grill, a neighborhood-focused restaurant in Chapel Hill, serves “Drake Powell's Cajun Pasta” — a featured menu item crafted by and named after the ...

Scientists have created human eggs containing genes from adult skin cells, a step that someday could help women who are infertile or gay couples have babies with their own genes but would also raise ...

The founder behind the first Black-owned NIL agency is using AI to better serve overlooked college athletes. Meet Peter Iwuh, the Morgan State alum behind a new AI platform aimed at supporting ...